SEELECT TEA — PRIVACY POLICY

Last updated: August 14, 2025

Seelect Tea operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Seelect Tea is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

• Contact details including your name, address, billing address, shipping address, phone number, and email address.
  

• Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
  

• Account information including your username, password, security questions, preferences and settings.
  

• Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.
  

• Communications with us including information you include in communications with us, such as when sending a customer support inquiry.
  

• Device information including details about your device, browser, network connection, IP address, and unique identifiers.
  

• Usage information regarding your interaction with the Services, including how and when you navigate or interact with the site.
  

Personal Information Sources

We may collect personal information from the following sources:

• Directly from you when you create an account, use the Services, communicate with us, or otherwise provide personal information.
  

• Automatically, including through cookies and similar technologies when you visit the Services.
  

• From service providers who enable certain features or process personal information on our behalf.
  

• From partners or other third parties.
  

How We Use Your Personal Information

Depending on how you interact with us or which Services you use, we may use personal information for the following purposes:

Provide, Tailor, and Improve the Services

We use your personal information to provide and improve the Services, process payments, fulfill orders, manage your account, facilitate shipping and returns, recommend products, and customize your shopping experience.

Marketing and Advertising

We may send marketing communications via email, SMS, or mail, and display advertisements based on your onsite behavior or past purchases.

Security and Fraud Prevention

We authenticate accounts, detect fraud, secure transactions, and protect the safety of our Services and customers.

Communicating with You

We use your information to respond to inquiries, provide customer support, and maintain our relationship with you.

Legal Reasons

We may process personal information to comply with laws, respond to legal requests, support litigation, or enforce our terms.

SMS Marketing

The website uses cookies to track items in your cart, including abandoned carts, which may trigger SMS reminders.

We will not share your SMS opt-in with unaffiliated third parties. We may share necessary SMS data with service providers who support our messaging operations.

You may opt out at any time by replying “STOP” or contacting us at:
📧 customerservice@seelecttea.com

How We Disclose Personal Information

We may disclose your personal information under the following circumstances:

• With Shopify, vendors, IT partners, payment processors, analytics providers, customer support, or shipping partners.
  

• With business and marketing partners who assist with advertising or personalized marketing.
  

• When you direct or consent to disclosures (e.g., social login, shipping partners).
  

• With affiliates or within our corporate group.
  

• In connection with business transactions, compliance obligations, legal requests, or to protect rights and safety.
  

Relationship with Shopify

The Services are hosted by Shopify, which processes personal information related to your use of our Store. Shopify may also use aggregated merchant data to improve their services. Shopify is responsible for its own processing activities.

For more information on Shopify’s data practices, visit the Shopify Consumer Privacy Policy or use the Shopify Privacy Portal to exercise applicable rights.

Third Party Websites and Links

The Services may contain links to third-party websites. We are not responsible for their privacy or security practices. You should review the privacy policies of any linked site you visit.

Children's Data

The Services are not intended for children, and we do not knowingly collect information from individuals under the age of majority. We do not “sell” or “share” personal information of individuals under 16 years of age.

Security and Retention of Your Information

We use reasonable administrative and technical safeguards but cannot guarantee perfect security.

We retain personal information as long as necessary to maintain your account, provide Services, comply with legal obligations, resolve disputes, and enforce agreements.

Your Rights and Choices

Depending on your location, you may have rights including:

• Access / Know
  

• Delete
  

• Correct
  

• Portability
  

• Opt out of Sale/Sharing or Targeted Advertising
  

• Manage communication preferences
  

If you are in the UK or EEA, additional rights may apply including objection, restriction, or withdrawal of consent.

You may exercise your rights by contacting us at:

 📧 customerservice@seelecttea.com

Shopify-related rights can be exercised through the Shopify Privacy Portal.

We may require verification of identity, and you may use an authorized agent with proper documentation.

Complaints

You may contact us with complaints at any time. You may also have a right to appeal decisions or contact your local data protection authority.

International Transfers

We may transfer your information outside your country. When transferring from the EEA or UK, we rely on mechanisms such as Standard Contractual Clauses or other approved safeguards.

Changes to This Privacy Policy

We may update this Privacy Policy periodically. We will update the “Last updated” date and provide notices as required by applicable law.

Contact

For questions, or to exercise your privacy rights, contact us at:

📧 customerservice@seelecttea.com

1196 North Kraemer Blvd.

 Anaheim CA, 92806

Seelect Inc. is the data controller for purposes of applicable data protection laws.